That the reason you've developed a very slight head tilt to the right, caused by all the endless hours browsing (English-language) books in a store, is simply because the spines are printed left-to-right (when placed horizontally) so that you can read it normally when it's placed front-cover upwards.
Obvious, yes?
Except.
If you are already seeing the front cover, with the title and the photo and all the other little details - why would you be reading the spine?
So. Why don't more publishers just print the spine in a vertical top-to-bottom, so that when they're stacked as per normal, my neck doesn't need to get such a horrible crick every single time?
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For those of you interested in such esoteric information - and that's pretty much all of you - here's some book-spine naming and printing conventions.
20.11.09
Manual of Life - Things You Didn't Realise Were Weird Till You Did #43
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A Manual of Life
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2 comments:
Very clever bit of observation :)
see, you gotta be like that american ambassador to the soviets who mastered the art of reading upside-down russian text so he could surreptitiously read confidential documents on ministers' desks (they assumed that he couldn't read the stuff, of course). okay, i lost my train of thought somewhere along the way.
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